I diagnose a company's funnel to uncover user and revenue leakage, then design a growth loop and validate the outcome with metrics.
For 15+ years, I've stepped into high-stakes product environments across telecom, fintech, automotive, e-commerce, and public sector organizations, uncovering where user and revenue leakage happens, building the growth mechanism that fixes it, and validating results against real metrics.
Leak. Loop. Proof.
Diagnose
I dig into your funnel data to find exactly where users or revenue are leaking, whether that's acquisition, activation, retention, or monetization.
Design
I build the growth loop that fixes the leak, a self-reinforcing mechanism instead of a one-time patch, and rebuild the roadmap around it.
Validate
I prove the fix worked with real metrics, not a hunch, so the results hold up under scrutiny.
I've applied this approach across telecom, automotive, fintech, e-commerce, and public sector engagements.
Three Problems, One Practice
Growth That's Stalled
Diagnosing whether the real problem is acquisition, activation, retention, or pricing, so effort goes to the actual leak instead of a guess.
Fractured Team Alignment
Aligning engineering, sales, and operations to one shared roadmap and cadence so delivery stops stalling at the seams.
Unproven Fixes
Making sure every change is validated against real metrics before you scale it, so growth bets are backed by data, not opinion.
I diagnose a company's funnel to uncover user and revenue leakage, then design a growth loop and validate the outcome with metrics.
Growth & Funnel Diagnostics
When growth has stalled and it's unclear whether the problem is acquisition, activation, or retention, I diagnose the funnel to find where users or revenue are leaking, then design the fix and validate it against the numbers.
Activation & Retention Optimization
When users churn before finding value, I rebuild onboarding and activation flows around real usage data, turning one-time signups into retained, paying customers.
Interim Product Leadership
When an executive departure or sudden market shift leaves your product org leaderless, I step in immediately as an interim executive to stabilize the team, protect the roadmap, and maintain growth momentum while you search for a permanent hire.
Fractional Portfolio Governance
For mid-market firms that need heavyweight product governance without the full-time executive expense, I provide ongoing, part-time leadership to align your product investments directly with board-level growth and financial goals.
Product Roadmap Triage
When deadlines are repeatedly missed and engineering output doesn't match executive expectations, I audit your current development pipeline, cut the bloat, and deliver an actionable, high-velocity roadmap built around growth outcomes.
Cross-Functional Team Alignment
For organizations paralyzed by friction between engineering, sales, and marketing, I establish clear communication loops and shared performance metrics to get isolated departments rowing in the same direction.
Recovered 2,000+ compromised accounts and blocked 12,000+ automated bot attacks during a high-stakes security overhaul.
Recovered visibility and strategic control over $65M+ in untraceable product value.
Transformed a fragmented service catalog into a scalable product platform, driving $1.35M in immediate cost savings.
Given the sensitive nature of these engagements, client identities are protected. Detailed case studies and references are available during a confidential consultation.